Compelling storytelling, eye-catching design and content that hits strategic targets earned beetroot clients a quadruple success at the 2019 Institute of Internal Communications Awards. Pep Talk, our quarterly magazine for PepsiCo colleagues, picked up wins for Best News Magazine and Best Design. There was also a double success for Network Rail’s Network, which collected awards for Best Feature and Best Storytelling. Network’s success comes just weeks after the print digital hybrid channel retained its Best Publication title at this year’s CIPR Excellence Awards. As well as four class wins, there were also Awards of Excellence for beetroot’s content and design work with Royal Bank of Scotland – a recent winner at the IoIC Scotland awards – Petrofac’s global stakeholder magazine and a safety-focused channel for Network Rail suppliers Bam Nuttall, Costain, Kier, Murphy, Osborne, Siemens and Volker Fitzpatrick.
James is Deputy Head of Content at beetroot.