We are beetroot

beetroot brings fresh ideas, smart tactics, powerful copy and attention-grabbing design to your marketing and communications teams.

We are one of the UK’s leading creative communications agencies

We help global organisations succeed by strengthening employee engagement and advocacy, inspiring behavioural change, helping companies transform from the inside out, and by building customer brand loyalty.

We bring fresh ideas, smart tactics, powerful copy and eye-catching design to communications teams, creating content in the formats and media that work for your audiences – wherever they are.

IOIC-Awards-2019

Best in class

Compelling storytelling, eye-catching design and content that hits strategic targets earned beetroot clients a quadruple success at the 2019 Institute of Internal Communications Awards.

We work for some great clients

From Boots to RBS, BP to Virgin, we work with some of Europe’s best-known brands on their external and internal communications

Abellio Greater Anglia
ACT Alliance
Airbus
Akzo Nobel
Arriva
Aveva
Balfour Beatty
BIBA
BMW MINI
Boots
BP
CDAC Network
Freightliner
GAP
Gatwick
GSK
GTR
HIghways England
Howden
London Underground
Network Rail
Pepsico
Petrofac
RBS
Southeastern
UK Sport
Vauxhall
Virgin Trains

Pic of the Week

I love this picture, from the latest issue of Petrofac’s flagship magazine which I edit for beetroot with Ann Whatley. We’re looking at two members of Petrofac’s rope access team battling the elements to carry out maintenance on a North Sea offshore facility. I’m from Scotland and my dad spent his career offshore, so the picture has extra meaning for me. Some of the world’s top photographers are sent to cover the stories, but this stunning image was actually captured by a Petrofac employee.

ChristinaChristina McPherson,
editor and account manager

Beetroot uses storytelling platform Shorthand, a BBC favourite, to extend the reach of the magazine.

And beetroot gets results

CIPR
FEIEA
CorpComms
PR Week
CMA
IOIC
  • “Impossible to fault” 

  • “This is one of the best pieces of written communication I have ever seen.”  

  • “cuts through with assurance”

  • Clear and considered multi-channel approach …  a really good example of an organisation ‘rebranding from the inside out’.  

  • beautifully thoughtful and courageously produced

  • hard-hitting yet empathetically written content to get strong and difficult messages across. 

  • A stand-out feature was the sheer verve on display

  • what really sets this entry apart is the measurement… a clear link with real business objectives – in this case saving lives through reducing accidents on level crossings

  • Exemplary example of emotive and powerful storytelling, achieving a clear objective. Fantastic!

Come and see us

beetroot is based in Shoreditch, a stone’s throw from the City of London and only a five minute walk from Old Street Underground station.